Fireside Chat: Market-Driven GTM Planning

Fireside Chat: Market-Driven GTM Planning

Market-Driven GTM Planning ‍ Overview Introduction [00:04] What does it mean to build a market-driven revenue plan? [01:21] Is there a trick to balancing annual planning vs continuous planning? [04:47] What are your thoughts on whether we need to rethink classic...
Fireside Chat: A GTM Roadmap for Multiple Products

Fireside Chat: A GTM Roadmap for Multiple Products

A GTM Roadmap for Multiple Products ‍ Overview: Introductions [00:05]  How can multiple products affect GTM? And what do we mean by multiple products? [01:45]  When is the point where it makes sense to think of GTM for different products separately? [07:31] What...
Fireside Chat: Compensation Design Fundamentals

Fireside Chat: Compensation Design Fundamentals

Compensation Design Fundamentals ‍ In this Fireside chat, we spoke with Sandeep Singh. Below is an edited transcript of highlights, click on the timestamps to hear the details. ‍ Overview Introduction [0:35] Mistake #1: Compensation plans are NOT aligned with the...
Fireside Chat: Is RevOps the Steward of Data?

Fireside Chat: Is RevOps the Steward of Data?

Is RevOps the Steward of Data? ‍ Overview How has data integration changed over the last ten years? (Ryan’s Perspective) [1:58] How has data integration changed over the last ten years? (Liz’s Perspective) [3:42] Where does RevOps fit into the data world/What role can...