In this episode of Go To Market, Dr. Amy Cook sits down with Michelle Pietsch, the early-stage sales team architect and Co-Founder of Beacon GTM, to sort through the messy middle between product-market fit and scalable revenue.

With battle-tested experience scaling sales orgs at Datadog, Drift, and Dooly, Michelle shares tactical advice for founders, sales leaders, and marketers who are grappling with one key question: how do we grow—realistically?