by Erick Ramírez | Dec 19, 2025 | RevOps
AI adoption is accelerating, yet many GTM leaders see more risk than return. A recent McKinsey report found that 51% of organizations using AI reported at least one instance of a negative consequence, highlighting the significant risks involved. The core issue is...
by Erick Ramírez | Dec 4, 2025 | RevOps
With at least 70% of companies reporting significant AI adoption in their GTM workflows, the age of AI is clearly here. However, for revenue leaders, many aren’t ready. In the rush to stay competitive, many are bolting on disparate AI tools, accidentally creating a...