by FULLCAST | Feb 4, 2025 | Blog, Uncategorized
Former executive at Domo, Simplus and Adobe joins fast-growing revenue operations SaaS platform. Salt Lake City, Utah—Feb. 3, 2024—Fullcast, the leading platform for go-to-market (GTM) operations, today announced the appointment of Pete Shelton as chief revenue...
by FULLCAST | Jan 28, 2025 | Blog
It was the statistic that sent sales managers reeling. Up to 91 percent of sales teams whiffed their sales quotas in 2024. As go-to-market teams dive into a new year of territory planning, the effects of missed quotas have some RevOps leaders asking what went wrong...
by FULLCAST | Jan 27, 2025 | Blog
It’s tough to get sales forecasting right, and less than half of sales leaders and sellers feel confident about theirs. This means it’s important not to celebrate those forecasts before closing the deals, as forecasts don’t always match up with what...
by FULLCAST | Jan 6, 2025 | Blog
Sales territory planning is the foundation of a successful go-to-market strategy. Effective territory planning streamlines sales activities and uses data-driven insights and automation to achieve optimal results. In this guide, we’ll explore five essential strategies...
by FULLCAST | Jan 2, 2025 | Blog
Do your sales reps complain about being sent to regions with low potential while marketing teams struggle to generate quality leads? If this sounds familiar, you’re facing a disconnect dilemma. A collaboration chasm. A pipeline pothole. There’s nothing funny about...