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Jared Barol: Vertical Strategy: How to Invest Smarter, Not Faster

Jared Barol: Vertical Strategy: How to Invest Smarter, Not Faster

by Amy Cook | Apr 30, 2025 | Blog

Building a successful vertical strategy means focusing on the ideal industries and knowing when and how to invest for long-term impact.  For Jared Barol, GTM leader and advisor, verticalization during his time at Salesforce took a structured approach that required...