by Erick Ramirez | Jul 1, 2025 | Blog, Marketing, Sales
Do you feel like your marketing and sales teams are doing their own thing even though they’re supposed to be on the same page? Most salespeople admit that spending valuable time chasing what turns out to be a lousy lead feels like a punch in the gut and slaps down...
by Erick Ramirez | Jun 24, 2024 | Blog, Sales
It’s been six months since your sales kickoff. So? How’s it going? When vague projections from earlier in the year now conflict with accurate data and sales have gone through a team transformation, it’s time to face some facts: You need a new plan. Fortunately,...
by Erick Ramirez | Jun 4, 2024 | Marketing, RevOps, Sales
Scenarios empowers Go-to-Market teams to align strategy and execution. SALT LAKE CITY, UT—June 4, 2024—Fullcast, a leading software and strategy platform for Go-to-Market teams, is excited to announce the launch of its latest product, Scenarios, which allows...
by Erick Ramirez | Apr 19, 2024 | Blog, Sales
Let’s say you want to open a lemonade stand. Before setting it up, you should know how many people might buy lemonade from you. Focusing on market size would help. Market sizing is the practice of gauging the size of your company’s potential customer pool. For a...
by Erick Ramirez | Mar 15, 2024 | Sales
Who needs automated sales planning tools? Well, according to studies, you do. Ninety-one percent of marketers say marketing automation helps them achieve their objectives. From crunching numbers to spotting trends, automated sales tools provide the secret sauce...
by Erick Ramirez | Feb 12, 2024 | Sales
Did you know the error rate for data entered manually is around 1 percent every day? As time passes and errors transfer to other datasheets, the inaccurate data will interfere with other departments, namely, your RevOps team. If your company uses spreadsheets to...