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Over Forecasting vs. Under Forecasting: Why Errors Are Costly

Over Forecasting vs. Under Forecasting: Why Errors Are Costly

by Erick Ramírez | Jan 19, 2026 | Sales

If your forecast is off, your plan is off. Miss by enough and hiring, marketing, and investor trust all wobble. Research from Forrester (formerly SiriusDecisions) shows how common this is: 79% of sales organizations miss their forecast by more than 10%. Many teams...