by Erick Ramírez | Jan 16, 2026 | Sales
Your sales team is likely losing deals not because they can’t sell, but because they are selling to the wrong people. In fact, poor qualification causes nearly 67% of sales lost. For too long, revenue teams have relied on static, points-based scoring that is more...
by Erick Ramírez | Jan 14, 2026 | Sales
Misalignment between sales and marketing on lead quality drains revenue. Up to 67% of sales are lost due to improper qualification, a direct result of teams operating from different playbooks. You don’t fix that with another meeting. You fix it with a shared,...
