by Erick Ramírez | Nov 13, 2025 | Blog
Sales quotas are fundamental to business, yet only 28% of reps met their targets in 2023. That gap pushes teams into quarter-end panic and early-quarter lull, which damages customer trust and wrecks forecast accuracy. Most teams misread what quotas do. They are not...
by Erick Ramírez | Nov 12, 2025 | Blog
Leaders have set the annual revenue plan. Now comes the hard part: translating that top-down number into quotas your team can actually hit. If this process feels disconnected from reality, it likely signals a gap between planning and execution. Research shows that...
by Erick Ramírez | Nov 5, 2025 | Blog
It’s a frustratingly common scenario: only 47% of reps consistently hit their quota. When half the team misses its number, the problem isn’t just performance; it’s a broken GTM plan. Our 2025 Benchmarks Report reveals that even with lowered targets, nearly...
by Erick Ramírez | Oct 30, 2025 | Blog
A staggering 84% of sales reps missed their sales quota last year, highlighting a major disconnect between planning and performance. While many leaders use the terms “quota” and “goal” interchangeably, this confusion masks a deeper strategic...
by FULLCAST | Jul 11, 2025 | Blog
Creating a successful sales compensation plan isn’t just about pushing numbers and hoping for the best. It’s about visibility, control, simplicity—and yes, a lot of adjustments. Because here’s the truth: no plan survives the quarter without changes....
