by Amy Cook | Nov 11, 2024 | Blog
Mari Manglaras didn’t plan to develop her career around revenue operations. As a data engineer, her world revolved around analytics. But when a sudden economic downturn impacted her industry, Mari discovered her superpower was inside sales. “I got a job as a...
by FULLCAST | Nov 11, 2024 | Blog
Looking for innovative ways to optimize RevOps in your company? Yeah, we smell what you’re cookin’. Fullcast partnered with the GTM Leader Society to host the RevOps Executive Omakase Dinner on November 11. Fresh seafood, succulent dishes and irresistible insight...
by codyg | Nov 6, 2024 | Blog
A typical day in the boardroom hosts various interests and perspectives, each influenced by departmental objectives and individual goals. A common scenario that can occur is outlined below: 1. The head of marketing wants to increase brand visibility by launching a...
by FULLCAST | Nov 6, 2024 | Blog
When businesses decide to move from a sales ops mindset to a revenue operations mindset, it’s because they recognize that their revenue strategy is fundamentally flawed. Perhaps the sales team is making consequential decisions without coordinating with marketing and...
by Amy Cook | Nov 5, 2024 | Blog
Oscar Armas-Luy, a revenue operations leader, didn’t plan to pursue a RevOps career. Instead, Oscar’s journey to RevOps started with an unexpected turn through a successful career in marketing. Since then, companies have benefited from his unique perception that...