by FULLCAST | Nov 6, 2024 | Blog
Is your GTM buried under unforced errors? Are your sales processes hitting flyouts before they even safely reach first base? Are account executives striking out on unclear leads and confusing campaigns? For Steve Settle, Senior Director of Revenue Operations at...
by FULLCAST | Nov 6, 2024 | Blog
When businesses decide to move from a sales ops mindset to a revenue operations mindset, it’s because they recognize that their revenue strategy is fundamentally flawed. Perhaps the sales team is making consequential decisions without coordinating with marketing and...
by Amy Cook | Nov 5, 2024 | Blog
Oscar Armas-Luy, a revenue operations leader, didn’t plan to pursue a RevOps career. Instead, Oscar’s journey to RevOps started with an unexpected turn through a successful career in marketing. Since then, companies have benefited from his unique perception that...
by FULLCAST | Aug 28, 2024 | Blog
Sales ops, RevOps—what’s the difference? They both lead to revenue growth, right? Not always. Despite the buzz around revenue operations (RevOps), it’s surprising that less than half (48 percent) of companies actually have a RevOps function. But here’s the...
by FULLCAST | May 30, 2024 | Blog
There are at least three factors driving the need for RevOps leadership. According to experts at this year’s RevOpsAF 2024 event in San Diego, it’s change management, collaborative cross-functional teams, and sales productivity metrics. You’ve likely heard about...