by FULLCAST | Apr 16, 2026 | Sales
Incentive programs increase performance by 22% on average. For revenue leaders who want to accelerate specific outcomes without overhauling their entire compensation plan, that number points to one of the most effective tools available: the SPIFF. A SPIFF, or Sales...
by FULLCAST | Apr 15, 2026 | Sales
Businesses in the U.S. now spend $176 billion on sales incentives, nearly double what they spent in 2016. A significant chunk of that investment funds one of the oldest motivational tools in sales: the spiff. Yet for all the money flowing into these programs, most...
